MUMUSO is an international brand of home, beauty and everyday life goods known for its stylish Korean design and affordable prices. To enter the German market, the company decided to create a universal platform that would combine the functions of an online store and information resource for consumers.
The main goal of the project is to create a platform that provides:
● Online Sales for end users throughout Germany.
● Access to brand information, product range and company philosophy.
● Convenient offline store search where you can buy MUMUSO.
The WooCommerce platform was chosen for the project due to its flexibility, ease of configuration, and the ability to integrate with the JTL ERP system, which provides synchronization of goods, inventory, prices, and shipping.
● Product catalog:
○ Easy navigation by category (beauty, accessories, home goods, electronics, etc.).
○ Filters by price, category, stock availability and other parameters.
○ Detailed Product Cards with Photos, Descriptions, Features, and Prices.
● Cart & Checkout:
○ Simplified checkout process with minimal steps.
○ Support for popular payment methods (credit cards, PayPal, local payment services).
○ Choosing a delivery method (courier delivery, pickup from the store, postal services).
● Goods Availability Accounting System:
○ Users see the current status of the product (in stock, on order, sold out) thanks to integration with ERPJTL.
● Data synchronization:
○ Products, inventory, prices, and order statuses are automatically synchronized between WooCommerce and ERPJTL.
○ Changes in ERP are instantly reflected on the site, which minimizes the risk of errors.
● Logistics Management:
○ Delivery information and order statuses are updated in real time.
○ The integration provides transparency for users regarding the dispatch and delivery of orders.
● Brand Page:
○ Information about the company's history, mission and brand values.
○ Overview of Major Product Categories and Design Philosophy MUMUSO.
● Shop Map:
○ Interactive Map with Physical Store Addresses MUMUSO Germany.
○ Ability to quickly find the nearest point of sale.
● Contact Info:
○ Contact for Feedback and General Inquiry Form.
● Minimalist style with a focus on products and ease of navigation.
● Responsive Design:
○ The site is fully optimized for mobile devices (smartphones and tablets), providing a comfortable experience for users on any screen.
● Easy navigation:
○ Intuitive menu, quick product search, and easy cart access.
○ A well-structured catalog with filters for easy product browsing.
● Brand Style:
○ Using the color palette and identity elements MUMUSO to create a recognizable site style.
● ERP JTL:
Full synchronization of WooCommerce with JTL ERP system is provided to automatically update product, price, and inventory data. This made it possible to reduce manual work and ensure that the information on the site is up-to-date.
● Combination of online store and information resource:
The site is designed to meet both the needs of customers and those users who want to learn more about the brand and find physical stores.
● Optimization for the local market:
The site is completely German-speaking, taking into account local payment systems, delivery requirements and consumer expectations.